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NEW can't-miss kits

Kick off the school year with the hottest values.

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Ulta Beauty Rewards™

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    Ends July 27

    member love

    5X points

    on select fragrance brands: Choose from Armani, Yves Saint Laurent, Dolce&Gabbana, Gucci, Lancôme and more!

    Earn 2X the points per $1 spent with the Ulta Beauty Rewards™ Credit Card.

    20% off

    your first purchase. Plus, earn 2 points per $1² spent on this order when you open and use the Ulta Beauty Rewards™ Credit Card.

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    Beauty Services

    Your best look. Our promise. Each service begins with a complimentary consultation with a licensed beauty pro. Ask questions and share ideas—we'll do the same.

    The Salon at Ulta Beauty

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    Diversity, Equity & Inclusion

    Diversity, Equity & Inclusion

    We're committed to creating a more inclusive world.

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    Ways to shop

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    Corporate Responsibility

    Corporate Responsibility

    We use the power of beauty to enhance the world around us.